SEO myths that should not be followed for the SEO Hero Competition

SEO myths

Search engine optimization (SEO) is a process through which you can drive the traffic towards your website. Apart from all other information, there are some myths that are developed related to the process of SEO.

This creation of different myths is confusing a lot of people who are involved in internet marketing and another field. We asked Henry Manges at SEO Hero to share his thoughts with us so he put together some SEO myths that should not be followed:

1.    You have to do SEO one time:

Some people think that they have already done SEO for their website one time. However, it is something that you have to do frequently. Updating and maintaining your website on regular basis is important. If you do not get involved in doing it frequently, you will not be able to draw much traffic to your website.

2.    SEO is a scam:

The biggest myth about SEO is that it is a scam. Most people do not focus on doing SEO because they think that it is not necessary for their website. Moreover, there’re also some software that are provided to different business owners that promise more success in less time. You have to save yourself from these fake things because SEO involves a lot of effort and commitment.

3.    Google will get it:

If you think that by updating a lot of URLs in much less time with more duplication will help you in getting a higher rank in search engines, you are mistaken. Google and all other search engines are capable of thinking like a human that means they will be able to sort out the pages according to the quality of content they contain.

4.    Keywords can get you No. 1 rank:

Although the importance of keyword cannot be ignored. You have to include them in your content to draw the traffic towards your website. Still, the quality content is important to attract people. They will not come on your website due to the presence of keywords, they will come to get the answer to their questions.

5.    Social activities do not effect SEO:

Thinking that the social websites have no relevance to SEO is not right. Social websites have the higher traffic present on them and if you market your website or information related to your product or anything on social media, it will help you in getting the attention of a lot of people in less time. So make sure that you use all the possible social media sites to improve your SEO.

6.    Google do not promote SEO:

Some people think that the google and other search engines do not promote the use of SEO. This myth needs to be debunked. The reason is, google itself promotes the use of search engine optimization.

All these myths need to be debunked so that the people can have a clear understanding of what is the use of SEO and why is it so important for the SEO hero challenge.

Twenty Million Pound Expansion Complete

It’s not all bad news in the oil and gas industry! Despite the recent downturn in the market, Nigg Energy Park has just completed a twenty million pound expansion. The ribbon was cut and the facility located in Inverness was opened by the Chief Executive of the Oil and Gas Authority.

Recently the oil and gas market has suffered and around sixty five thousand people have lost their jobs over the last two years. But, Global Energy Group’s new facility is a great sign that many of those organisations and people that still remain in the industry will make it through this turbulent time.

The expansion of the facility started back in March 2014. This was a time when the price of oil was more than double the price it is today. To put this into perspective for you, back then the price of a barrel of oil came in at one hundred and one united states dollars, today the same barrel would cost forty five united states dollars.
As the industry has seen such a huge drop, many organisations have cut spending and jobs in order to survive. But, Global Energy Group have spent over forty five million pounds on the expansion since the project began. The company have been questioned on whether this was a good idea and they have stated that they are confident that the company will be able to reach and attract both existing and new customers thanks to this expansion.
Vice Co-Chairman of Oil and Gas UK, Terry Savage explained why this expansion was a good idea. Terry explained that even though the industry is going through a hard time, expanding facilities is a great way for companies to invest. By modernising and improving its assets or by adding to its current capabilities, businesses can become more sustainable and get through any future economic challenges.
Leading industry body, Oil and Gas UK, have predicted that those employed in the oil and gas industry in the UK has seen a drop of around fifteen per cent. At the beginning of 2014, the industry had roughly four hundred and forty thousand employees and now the industry only employs around three hundred and seventy five thousand. Scotland has unfortunately suffered the most.
Roy MacGregor, GEG Chairman explained: “This additional £20m spend in these world-class facilities at Nigg Energy Park highlight to our customers, the provision of a 1000 meters deep-water quayside space, in addition to our dry dock facility with supporting fabrication facilities and lay down areas.”
The oil and gas industry is estimated to contribute close to forty billion pounds to the UK economy every single year. Despite the cuts and loses, 2015 is set to be the first year in a very long time that a production increase is going to take place.

Tips for Aspiring Engineers From The Experienced Engineers

Given that so many young people seem to be interested in an engineering-related career, we wanted to compile some tips that would help to send these young engineers in the right direction.

young engineers learning

First, it is a great idea if you can identify specific people and projects and products that have been an inspiration for you. If you have always loved Apple products, the late Steve Jobs may have been your mentor. Or perhaps you are inspired by the Segway and its inventor, Dean Kamen. If the person and products are known at all, it is easy to get a lot of information about how those people and products became great successes. Then, be sure to emulate their positive traits in everything that you do – personally, scholastically and professionally.

Next, we highly recommend that you assemble a good project portfolio. You should try to take part in any hands-on learning experience that you can. This means that you will have unique projects to show any potential employer when you get out of school. Many of the students you compete against will merely be able to list the classes they took, while you will have specific, concrete projects completed. More importantly, you will be more likely to keep the knowledge you learned because you have used the knowledge to engineer something tangible.

It also is very important to network as much as you can. If you ever want to be a leader in your engineering field, it is very important to know people, not just have a lot of engineering knowledge. You should try to go to engineering and science lectures at your university and get to know the speakers. You also can check with the alumni group at your school and get a list of graduates who want to network with current students. You also can network with Linkedin.com. But you should always try to meet people in person when you can.

We also advise that you work in a scientific or engineering team as much as you can. When you are in your career, you are going to be working on projects with other people most of the time. The people skills that you develop working on engineering and scientific projects in college will help you later on.

Further, you should try to attain a leadership role in any project you work on. Actually, you do not have to be a team leader to be a leader. You can really do some forms of leadership from any part of the group. You will be able to influence how people are working with each other and affect the decision making process. The leader of an engineering company does not always have to be the actual manager of the project or the president of the company.

Last, an engineer can be very proficient in all of the scientific aspects of the job, but if he or she does not have any business sense, he or she will not be as valuable to the firm. So you should try to take business classes so you understand about profits and losses, contract negotiation and so on.